DETROIT – October 14, 2021 – The Detroit Pistons today announced the complete list of new corporate partners for the 2021-22 NBA season. These partners represent key categories such as local Detroit businesses, insurance, spirits, and more. This season’s new partners include:
8 Mile Vodka
Bacardi
Socios
Cintron
CURE Auto Insurance
Discount Tire Co.
Eastern Market Brewing Co.
Farm Bureau Insurance of Michigan
I Got It
Lineage Logistics
Mark Z Real Estate Experts
Sam Bernstein Law Firm
Shopify
United Wholesale Mortgage (UWM)
UPTIME Energy Inc.
Zelle
Detroit Pistons Senior Vice President of Corporate Partnerships & Engagement Brenden Mallette hailed each brand and organization as a welcome addition to the portfolio of Pistons partners.
“We’re excited to partner with this new group of brands for this season, in addition to our roster of existing trusted partners,” said Mallette. “Many of these new partners are fixtures in the Detroit community, and all of them share our commitment to creating an elevated fan experience for Detroit Pistons faithful. We look forward to working alongside them throughout this season.”
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About Detroit Pistons:
Since their arrival in 1957, the Detroit Pistons have become one of the most storied franchises in the NBA. With over 2,300 regular-season and playoff victories, the club has celebrated three NBA Championships (1989, 1990, 2004), five NBA Finals appearances (1988, 1989, 1990, 2004, 2005) and 11 Eastern Conference Finals appearances. In October 2019, the club opened the new Henry Ford Detroit Pistons Performance Center located in the New Center area, a campus that serves as the organization’s practice facility and corporate headquarters. Since its purchase by Michigan native Tom Gores in 2011, the organization has focused on operating as a community asset while promoting a culture of innovation and industry-leading thought.
