TotalCare Signs on as Presenting Sponsor of the 2023 C-USA Men’s and Women’s Basketball Championships

DALLAS – TotalCare has signed on with Conference USA as the presenting sponsor of the 2023 C-USA Men’s and Women’s Basketball Championships. The C-USA Basketball Championships presented by TotalCare will take place March 8-11, 2023, at The Star in Frisco and will feature all 11 men’s and 11 women’s teams competing for the conference titles and NCAA automatic bids.

This is the first year that TotalCare will serve as the presenting sponsor of the C-USA Basketball Championships.  

“We are very excited about our new partnership with TotalCare and want to welcome them to the Conference USA family,” said Drew Mitchell, Chief Revenue Officer of C-USA. “TotalCare is a perfect fit for C-USA and the 2023 men’s and women’s basketball tournament and we look forward to a fantastic event in Frisco next month.”

As the tournament’s presenting sponsor, TotalCare will receive significant signage and brand activation around the tournament, including serving as the presenting sponsor of Classroom on the Court. They will also be involved with several other local area community initiatives that will have a positive impact on the North Texas area and community.

“TotalCare is thrilled to partner with C-USA because we share many of the same values, including a commitment to giving back to the communities in which we serve,” TotalCare CEO Stephanie LeBlanc said. “Our entire TotalCare family — from here in North Texas to Lebanon and Kenya — wishes good luck to all of the student-athletes and staff. Of course, we hope everyone stays safe and healthy, but our Frisco ER team is ready to help anyone who needs fast, convenient medical services to get back to the court as quickly as possible.”

This is the sixth year that Conference USA returns to Frisco, Texas, with its premier basketball event at Ford Center at The Star, headquarters to the Dallas Cowboys. Tickets are now on sale for The 2023 TotalCare C-USA Basketball Championships; visit ConferenceUSA.com/HoopsAtTheStar for more details.

About TotalCare

TotalCare has been treating patients in North Texas since 2004 as a family-owned, faith-based company. Today, TotalCare has four primary and urgent care locations, one behavioral health clinic, and nine freestanding emergency rooms. TotalCare ER in Frisco is a 7,000-square-foot, fully-equipped, fully-staffed facility treating patients 24/7 with no appointment and short wait times at the corner of Lebanon and Preston Rd., just a few minutes drive from The Star. Through their 501(c)3 TotalCare Foundation, the organization’s passion for patient care extends all the way to a mission clinic in Eldoret, Kenya that offers multispecialty care for children and adult patients throughout the Rift Valley region. For more information, visit www.totalcare.us.

About Conference USA

Conference USA is an NCAA Division I athletic conference based in Dallas, Texas. Now in its third decade, Conference USA has adapted to the ever-changing landscape of collegiate athletics with an unwavering commitment to excellence, integrity and leadership in competition, academics and community.

-ConferenceUSA.com-