| Seven-piece retail collection intersects Detroit Pistons basketball with the roots of Motown music Pistons launch Detroit Pistons Black Music Month Award, name Detroit rapper Dej Loaf inaugural winner DETROIT – June 12, 2023 – The Detroit Pistons unveiled today a seven-piece retail collaboration with Motown Records, combining the rich cultural heritage of Motown music with the spirit of Detroit Basketball, resulting in a collection that pays homage to both legacies. The collection will be available for purchase starting Saturday, June 17 at Pistons313Shop.com and from 6-9 p.m. at Plum Market inside the Henry Ford Pistons Performance Center. This limited-edition collection draws inspiration from the iconic Motown DNA while incorporating elements that reflect the true pulse of the city of Detroit and honors Motown with a Pistons twist. The collection includes two hoodies, three t-shirts, a crewneck and a classic bucket hat – each capturing the essence of Motown’s profound impact on music and infused with the energy and resilience of Detroit’s basketball culture. “This collaboration perfectly blends the power of Motown with the passion of Detroit Basketball culminating in a one-of-a-kind retail collection that brings together music and basketball fans alike,” Bilal Saeed, Vice President of Brand & Marketing Strategy said. “As we unveil this collection, we also proudly introduce the inaugural Detroit Pistons Black Music Award. We hope this collaboration offers fans an opportunity to celebrate two cultural staples that make us uniquely Detroit while fostering a deeper appreciation for the artistry, creativity, and social impact of Black musicians.” To celebrate the launch of this one-of-a-kind collaboration, the Pistons are hosting an event at the Henry Ford Pistons Performance Center’s Plum Market from 6-9 p.m. on Saturday, June 17. During the event, the Pistons will present the inaugural Detroit Pistons Black Music Month Award to Detroit rapper Dej Loaf. The Detroit Pistons Black Music Month Award recognizes a local artist bringing their unique style to the music industry and the city of Detroit’s music scene. -pistons.com- |
