| DETROIT – The Detroit Lions announced today the launch of an online application for the Detroit Lions Charities program, Touchdown in Your Town, benefiting Michigan high school football programs. In collaboration with Riddell and the United Dairy Industry of Michigan, the program will provide support to schools in need in the form of equipment, technology, apparel and/or grant funding. “The Detroit Lions are committed to growing a love of football and ensuring safe play in communities our fans call home by providing resources to Michigan high school football programs in need,” said Jen McCollum, Senior Director of Community Relations and Detroit Lions Charities. Programs must apply for support through an online application on Detroitlions.com, which opened on Monday, February 10 and will run through Friday, March 13 at 5 PM EST. Submissions will be reviewed by a committee comprised of members from the Lions organization and partners. Once programs are selected, the Lions will work with the school to surprise faculty, students and staff with current players, Detroit Lions Cheerleaders, Roary and partners, who will reveal the new resources and/or funding. Michigan high school football programs can apply at www.detroitlions.com/community/touchdown-in-your-town. ABOUT THE DETROIT LIONSThe Detroit Lions are a professional American football team based in Detroit, Michigan. They are members of the North Division of the National Football Conference (NFC) in the National Football League (NFL), and play their home games at Ford Field in downtown Detroit. The team located to Detroit in 1934 and is the National Football League’s fifth oldest franchise. The Detroit Lions most recently made the NFL playoffs in 2016, when they finished with an 9-7 record. For more information, please visit www.detroitlions.com. ABOUT DETROIT LIONS CHARITIESDetroit Lions Charities raises awareness and funding for nonprofit organizations working in underserved communities with an emphasis on youth development, access and opportunity, and social justice initiatives in Detroit. Since 1991, Detroit Lions Charities has donated more than $15 million to support non-profits, contributing more than $1.6 million in 2019. |
