First Time the Lions Have Been Selected to Participate in ‘Tackle Reading’ in Conjunction with the NFL, Taking Place on Dr. Seuss’s Birthday on Thursday, March 2
DETROIT – It’s a winning play for reading! Dr. Seuss Enterprises and Creative Minds Publications are teaming up with the NFL for the seventh annual Tackle Reading event in celebration of Dr. Seuss’s 119th birthday, and this year the Detroit Lions are going in for the touchdown on a line-up of fun literacy-focused activities. On March 2, the Detroit Lions will be heading to Detroit’s Davison Elementary School for special Dr. Seuss-themed events featuring a reading of a Dr. Seuss book by Lions LB Anthony Pittman, T Obinna Eze, and Lions Legend Alex Lewis to a school-wide assembly and other celebratory activities featuring NFL team cheerleaders and more.Tackle Reading events are assembly-style celebrations designed to inspire children at underserved schools to fall in love with reading. At each of the events a current or alumnus NFL player will read a beloved Dr. Seuss book at a school-wide assembly. As part of the event, students will have the opportunity to hear motivational messages directly from the NFL athletes and ask them questions. In addition, the school will receive a diverse collection of Random House Children’s Books titles, while every student will receive a Dr. Seuss book from Random House Children’s Books and Dr. Seuss school supplies from GEDDES, and every teacher will be given a Dr. Seuss t-shirt from Life is Good and a Cat in the Hat-style hat from Fun.com.
Blue Cross Blue Shield of Michigan (BCBSM) has also partnered with the Detroit Lions on this initiative in their continued support of Davison Elementary School as one of their Building Healthy Communities schools. BCBSM will provide updates to the school’s library and help Dr. Seuss Enterprises and Creative Mind Publications fill the space with a brand new collection of books.
This year marks the seventh annual Tackle Reading event produced by Creative Minds Publications. Over the past six years, the organization has partnered with athletes representing all 32 NFL teams and Hall of Fame members, including Roger Staubach, Charles Haley, Drew Pearson, Willie Lanier, and Coach Mike Munchak.
WHO:
Dr. Seuss EnterprisesCreative Minds PublicationsDetroit LionsBlue Cross Blue Shield of Michigan
WHAT:
Tackle Reading event with the Detroit Lions featuring a reading of a Dr. Seuss book by current Lions players and Legends in a school-wide assembly.
WHERE:
Davison Elementary School
2800 E Davison St
Detroit, MI 48212
WHEN:
Thursday, March 21
2:30 p.m. to 2 p.m.
WHY:
In celebration of Dr. Seuss’s 119th birthday and to encourage literacy for elementary students.
About Dr. Seuss Enterprises, L.P.
Dr. Seuss Enterprises is a leading global children’s entertainment company focused on promoting literacy, education, self-confidence and the wonderful possibilities of a child’s imagination through the works of Dr. Seuss. The company was established in 1993 and is based in San Diego, CA. Global endeavors include publishing, film, TV, stage productions, exhibitions, digital media, licensed merchandise, and other strategic partnerships. For more information about Dr. Seuss Enterprises, visit Seussville.com, or follow on Instagram.
About Creative Minds Publications
Creative Minds Publications is an award-winning educational publishing and literacy consulting company that helps schools achieve reading success. We motivate children, support parents, and inspire fellow educators to love teaching reading. Creative Minds Publications has worked with organizations such as NFL, NFL Alumni, Chicken Soup for the Soul, University of Chicago, VCU AmeriCorps, and PBS Kids to foster a love of reading at the elementary school level. This literacy-based educational company is a leader in providing urban educators with the tools and techniques to ensure academic reading success for their students.
About Detroit Lions
The Detroit Lions are a professional American football team based in Detroit, Michigan. They are members of the North Division of the National Football Conference (NFC) in the National Football League (NFL), and play their home games at Ford Field in downtown Detroit. The team located to Detroit in 1934 and is the National Football League’s fifth oldest franchise. The Detroit Lions most recently made the NFL playoffs in 2016, when they finished with an 9-7 record. For more information, please visit www.detroitlions.com. | |
