The intersection of sports betting and technology
San Francisco based sports betting startup, Balto announced today that it’s joined Sportradar’s exclusive Acceleradar program. Sportradar is quite discerning about the companies it takes into the Acceleradar program, so we are very excited to welcome Balto into the mix, said Javier E Altamirano, director of innovation at Sportradar. With the ever-growing sports betting market in the US, we feel like Balto is in a strong position for sustainable success in the sports gaming space. We are eager to see how Balto utilizes our data to further bolster its incredible product for sports fans.
Sportradar set itself apart as an industry leader with data coverage of more than 400,000 games annually across 60 different sports –maintaining official partnerships with the NBA, NHL, MLB, and NASCAR. Early-stage startups like Balto will gain access to game data and a suite of products and services from the sports data titan.
For companies like Balto, this accelerates and fuels the innovation that’s lacked in the sports gaming space, specifically for pool hosting.
Balto’s co-founder, Spencer Cassidy echoed; Survivor pools and pick’ems have lacked innovation for over a decade. Balto’s taking these games that fans love to play out of the stone-age with the support of Sportradar and building them for the future of sports gaming, betting and beyond. We’re excited to not only lead the industry but mold the direction of gaming with this partnership.
Balto aims to make a big splash in the market during its launch this September. The startup’s proprietary game engine, strategic partnership with Sportradar and investors like Joe Montana and YCombinator make the sports betting startup armed to disrupt the industry.
Given the appetite for these games and the need for the data, Balto’s taking a critical step to ensure that users have the most up-to-date and accurate data to enhance engagement. Other pool hosting sites have treated this as an afterthought, entirely neglecting the user-experience. We’re here to change that right now and for years to come by partnering with an incredible company like Sportradar co-founder and CEO, Nick Montana said.
The partnership between Sportradar and Balto’s just begun, but it’s one that’ll revolutionize the landscape of peer to peer betting and the pool hosting space 2019, Built with love by Balto.