Warsaw to lead team focused on maximizing NIL opportunities and resources for all Bulls athletic programs
TAMPA, JULY 29, 2024 – Vice President for Athletics Michael Kelly has announced the addition of a new NIL Strategy unit within South Florida Athletics and has named current Associate Athletic Director/USF Football Chief of Staff Andrew Warsaw to lead the unit, adding NIL General Manager to his title.
“College athletics is changing and evolving rapidly and the University of South Florida intends to be on the forefront of that evolution,” Kelly said. “We are building a model athletic department for these modern times. As the era of permissiveness with what we can provide student-athletes and revenue sharing continues to evolve, South Florida intends to be as aggressive as we can be and continue to meet every new standard.”
Warsaw, who has worked alongside head football coach Alex Golesh as football chief of staff since December of 2022 and has nearly 20 years of collegiate and NFL operations experience, will lead an initial staff of four in the NIL Strategy department. Staff members will be tasked with identification of NIL opportunities, NIL marketing, fundraising, education, scheduling and execution of NIL commitments, and the growth of NIL resources among their duties serving USF’s nearly 500 student-athletes across 21 sports.
“This is an exciting time at the University of South Florida and a tremendous opportunity to lead a team that will have a major impact on the resources we can provide USF student-athletes and our ability to compete at the highest level across all sports,” Warsaw said. “There is a great commitment from the University and Vice President for Athletics Michael Kelly to participate in NIL opportunities at the highest level allowed. The NIL Strategy team working with our outstanding student-athletes, coaches, donors, partners, and fast-growing community will be a big part of our ability to do just that and be in a position for success as the collegiate sports landscape continues to evolve.
“There is so much opportunity here in the Bay Area and a strong desire within the community to be involved and associated with elite college athletics.”
Additional staff positions under Warsaw’s direction will include an assistant general manager, a director of NIL community development, a manager of NIL operations and a director of NIL administration.
The Fowler Avenue Collective will continue to serve as the exclusive collective of South Florida Athletics. The Fowler Avenue Collective is independent of South Florida Athletics with a mission to educate, support and market Bull student-athletes.
About USF Athletics
USF Athletics sponsors 21 varsity men’s and women’s teams that compete in 13 different sports, 20 at the NCAA Division I level in the American Athletic Conference, including the recent additions of women’s lacrosse and women’s beach volleyball. The Bulls’ athletic program began in 1965 and will be in its 59th season in 2024-25. More than 450 student-athletes train and compete in the athletic district located on the east end of the campus in Tampa, Fla. USF garnered two national championships in 2022-23 as Romaine Beckford won NCAA indoor and outdoor high jump titles. The Bulls have claimed 32 American Athletic Conference team titles since joining the conference in 2013, including four in 2023-24, and own 149 conference titles in 16 sports in department history, led by 20 each for men’s tennis and men’s soccer. USF has claimed 80 men’s conference championships and 69 women’s titles, led by 14 in women’s tennis and 12 in volleyball. The Bulls have posted a combined annual grade-point average over 3.0 for a program record of 19 straight semesters as of spring 2024. USF has had over 700 student-athletes earn their degree since 2016-17.
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