NFL Universe Football takes the popular Voldex experience, Ultimate Football, and enhances it with inclusion of all 32 NFL teams
NEW YORK – Sept. 12, 2024 – The National Football League andVoldex, a leading game developer on the Roblox platform, have teamed up to incorporate NFL intellectual property into NFL Universe Football, Voldex’s popular football experience formerly known as Ultimate Football. This strategic collaboration will once again bring the authenticity and excitement of the NFL to Roblox’s 79.5 million daily active users worldwide, allowing them to experience their favorite NFL teams within the immersive and interactive environment of NFL Universe Football.
“The NFL has had a strong and consistent presence on Roblox since 2022 and teaming up with Voldex will enhance our ability to engage with the millions of Roblox users through exclusive NFL content,” said Ed Kiang, vice president of video gaming at the NFL. “NFL Universe Football will enable fans on Roblox to play as their favorite NFL teams and foster a deeper connection with the brand.”
NFL Universe Football is leveling up featuring all 32 NFL teams, iconic uniforms and more to make every moment feel like fans are in the midst of the NFL action. Fans can dive into the ultimate NFL experience as they take part in action-packed in-game events, thrilling challenges and fun game modes that bring all the excitement of the NFL. Whether they’re throwing touchdown passes, kicking game-winning field goals or leading their favorite team to victory, the game brings the on-field action of the NFL right to their fingertips.
“We know from search data that Roblox users are looking for sports content – particularly football,” said Lisa Willett, head of sports partnerships at Roblox. “Sports fandom is rooted in community, which is a big part of shared experiences on Roblox already. By bringing together the prestige of the NFL and Voldex’s expertise in spearheading communities and revamping popular experiences on the platform, people across the world can enjoy their favorite NFL teams with their friends in new immersive ways.”
Within NFL Universe Football, users will enjoy a fully customizable and immersive NFL football experience, where they can personalize their gameplay by unlocking and earning NFL-branded items. Through completing in-game challenges, participating in special events and achieving milestones, users can collect exclusive NFL-themed gear and merchandise. These branded items allow users to showcase their team pride and style, adding a personal touch to their characters and enhancing their overall experience in the game. Users will be able to participate in action-packed six-vs-six matches, sharpen their skills in practice mode, trade gear at the trade hub and play various match types in park mode.
“Partnering with the NFL is a significant milestone for us,” said Alex Singer, Founder & CEO of Voldex. “We are thrilled to bring the unparalleled excitement and prestige of the NFL to Roblox. This collaboration underscores our commitment to providing our players with the most engaging and authentic gaming experiences.”
The rebranded NFL Universe Football will be available on Sept. 13. Fans can look forward to regular updates, special events and exclusive content that will enhance their gaming experience and keep them engaged throughout the NFL season.
For more information, visit Voldex’s website or follow Voldex on LinkedIn.
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